Opening video

WELCOME TO THE FUTURE OF HAIRCARE

WELCOME TO THE FUTURE OF HAIRCARE

Ditch Shampoo. Get Rinsed.

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The Proven Results

The Proven Results

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THE QUESTION'S
WE'RE ALL TIRED OF ASKING:

THE QUESTION'S
WE'RE
ALL
TIRED
OF ASKING:

THE QUESTION'S
WE'RE ALL TIRED OF ASKING:

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Rinsed product close-up

Here’s the Truth

Here’s the Truth

Here’s the Truth

Here’s the Truth

SHAMPOO

SHAMPOO

SHAMPOO

STRIPS
STRIPS
STRIPS

Most formulas rely on industrial detergents built over 50 years ago for degreasing, not skin. They strip your scalp’s natural oils and disrupt its microbiome, fueling the itch, flaking, and grease rebound you keep trying to wash away.

Most formulas rely on industrial detergents built over 50 years ago for degreasing, not skin. They strip your scalp’s natural oils and disrupt its microbiome, fueling the itch, flaking, and grease rebound you keep trying to wash away.

Most formulas rely on industrial detergents built over 50 years ago for degreasing, not skin. They strip your scalp’s natural oils and disrupt its microbiome, fueling the itch, flaking, and grease rebound you keep trying to wash away.

CONDITIONER

CONDITIONER

CONDITIONER

CONCEALS
CONCEALS
CONCEALS

Silicones coat each strand to fake softness for a day. They also wreak havoc on your scalp, clogging already irritated pores. Buildup accumulates, oil stays imbalanced, and the cycle shampoo started just continues, unaddressed.

Silicones coat each strand to fake softness for a day. They also wreak havoc on your scalp, clogging already irritated pores. Buildup accumulates, oil stays imbalanced, and the cycle shampoo started just continues, unaddressed.

Silicones coat each strand to fake softness for a day. They also wreak havoc on your scalp, clogging already irritated pores. Buildup accumulates, oil stays imbalanced, and the cycle shampoo started just continues, unaddressed.

RINSED RESTORES
RINSED RESTORES
RINSED RESTORES

One wash replaces your shampoo, conditioner, and scalp treatment altogether. It cleans without stripping, conditions without silicones, and calms and balances your scalp’s microbiome, so hair and scalp both feel healthier with every wash.

One wash replaces your shampoo, conditioner, and scalp treatment altogether. It cleans without stripping, conditions without silicones, and calms and balances your scalp’s microbiome, so hair and scalp both feel healthier with every wash.

One wash replaces your shampoo, conditioner, and scalp treatment altogether. It cleans without stripping, conditions without silicones, and calms and balances your scalp’s microbiome, so hair and scalp both feel healthier with every wash.

Meet RINSED
A smarter way to wash. Clean hair. Balanced scalp.
it cleans without stripping.
& hydrates without weighing you down.
So, what makes it work?
At its core, the SPX Complex™
Tocopherol (Vitamin E)
Strengthens against dryness and damage.
Green Tea Polyphenols
Antioxidants defend your scalp from daily stress.
Aloe Barbadensis
Red Sea Algae
Floods the scalp with lasting hydration.
Replenishes minerals. Locks in moisture.
Then, the breakthrough.
Aniseed Myrtle Extract.
Resets excess oil and restores the scalp microbiome to balance.
Five actives, intelligently engineered into one system
One step. Balance restored. Get RINSED.
Meet RINSED
A smarter way to wash. clean hair + a balanced scalp.
Cleanses without stripping. Hydrates without weighing you down.
So, what makes it work?
At its core, the SPX Complex™
Tocopherol (Vitamin E)
Strengthens against dryness and damage.
Green Tea Polyphenols
Powerful antioxidants to defend your scalp from daily stressors.
Aloe Barbadensis
Red Sea Algae
Floods the scalp with lasting hydration...
Replenishes minerals, & locks in moisture.
Then, the breakthrough.
Aniseed Myrtle Extract.
Resets excess oil and restores the scalp microbiome to balance.
Five actives, intelligently engineered into one system.
One step. Balance restored. Get RINSED.
Meet RINSED
A smarter way to wash. clean hair + a balanced scalp.
Cleanses without stripping. Hydrates without weighing you down.
So, what makes it work?
At its core, the SPX Complex™
Tocopherol (Vitamin E)
Strengthens against dryness and damage.
Green Tea Polyphenols
Powerful antioxidants to defend your scalp from daily stressors.
Aloe Barbadensis
Red Sea Algae
Floods the scalp with lasting hydration...
Replenishes minerals, & locks in moisture.
Then, the breakthrough.
Aniseed Myrtle Extract.
Resets excess oil and restores the scalp microbiome to balance.
Five actives, intelligently engineered into one system.
One step. Balance restored. Get RINSED.

Reviews

We put Rinsed through a nationwide study

We put Rinsed through a nationwide study

We put Rinsed through a nationwide study

Tim
Tim
Vinit
Vinit
Daniel
Daniel
Roger
Roger
Carl
Carl

Daniel's scalp calmed down first. Then came fuller, shinier hair that people started asking about.

"My scalp is less itchy and irritated than it used to be, and my hair looks fuller and shiny. People around me have noticed and asked what I’m using."*

Stan
Stan
Tim
Tim
Daniel
Daniel
Roger
Roger
Vinit
Vinit

Daniel's scalp calmed down first. Then came the fuller, shinier hair people started asking about.

"My scalp is less itchy and irritated than it used to be, and my hair looks fuller and shiny. People around me have noticed and asked what I’m using."*

Highlights from our Nationwide Consumer Study
Highlights from our Nationwide Consumer Study
Real results:
0%Said switching to RINSED made their hair healthier*
0%Said RINSED cleans their hair & scalp without stripping*
0%Said RINSED made their hair feel noticeably less dry*
0%Said their hair felt both clean and hydrated at once.*
2/3Said they'd ditch shampoo for RINSED, for good*

Explore the full study

Explore the full study

BENEFITS

BENEFITS

01 — Cleans without stripping

Most shampoo strips your hair to clean it. That's what leaves it dry, frizzy, and thin by the end of the day. Rinsed is low-foam and sulfate-free, so it clears out dirt and oil while your hair stays full, smooth, and strong. 93% said it gently cleaned their hair.*

02 — Lightly hydrates, never greasy

No coating, no residue, no greasy feeling an hour later. Rinsed lightly hydrates as it cleans, so your hair stays soft and manageable without the buildup a conditioner leaves behind. 86% said hair felt softer, 89% said less dry.*

03 — Works with your scalp microbiome

Healthy hair starts at the scalp, and most washes wreck it. Rinsed works with your scalp instead of against it. Our proprietary SPX Complex calms irritation and supports the microbiome your hair actually grows from, so it looks and feels healthier the longer you use it.

01 — Cleans without stripping

Most shampoo strips your hair to clean it. That's what leaves it dry, frizzy, and thin by the end of the day. Rinsed is low-foam and sulfate-free, so it clears out dirt and oil while your hair stays full, smooth, and strong. 93% said it gently cleaned their hair.*

02 — Lightly hydrates, never greasy

No coating, no residue, no greasy feeling an hour later. Rinsed lightly hydrates as it cleans, so your hair stays soft and manageable without the buildup a conditioner leaves behind. 86% said hair felt softer, 89% said less dry.

03 — Works with your scalp microbiome

Healthy hair starts at the scalp, and most washes wreck it. Rinsed works with your scalp instead of against it. Our proprietary SPX Complex calms irritation and supports the microbiome your hair actually grows from, so it looks and feels healthier the longer you use it.

01 — Cleans without stripping

Most shampoo strips your hair to clean it. That's what leaves it dry, frizzy, and thin by the end of the day. Rinsed is low-foam and sulfate-free, so it clears out dirt and oil while your hair stays full, smooth, and strong. 93% said it gently cleaned their hair.*

02 — Lightly hydrates, never greasy

No coating, no residue, no greasy feeling an hour later. Rinsed lightly hydrates as it cleans, so your hair stays soft and manageable without the buildup a conditioner leaves behind. 86% said hair felt softer, 89% said less dry.*

03 — Works with your scalp microbiome

Healthy hair starts at the scalp, and most washes wreck it. Rinsed works with your scalp instead of against it. Our proprietary SPX Complex calms irritation and supports the microbiome your hair actually grows from, so it looks and feels healthier the longer you use it.

Our story

The Founders

Long before we were business partners, we were (and still are), mother and son. Tucker's hair and scalp turned on him during a semester in Madrid. Around the same time, Dana's dermatologist told her there was nothing to be done about her dry scalp except to cover it up with yet another product.

On a phone call in late 2023, we landed on the same suspicion: these products aren't failing us by accident, they're designed to - so that you keep you buying. Three years and countless versions later, Rinsed is the solution.

Read the full story

Read the full story

FAQ

Questions? We've Got Answers

Questions?

How does RINSED replace your shampoo and conditioner?

Will it work for my hair type?

How long will one bottle last?

How do I use it?

More FAQ's

More FAQ's

Kits

So Many Ways to #GetRinsed

The Essential

Your entry point. One bottle, and you'll understand immediately why guys who try Rinsed don't go back to shampoo.

Shop the Essential

The Essential

One bottle, and you'll understand why guys who try Rinsed don't go back to shampoo.

Shop the Essential

The Essential

Your entry point. One bottle, and you'll understand immediately why guys who try Rinsed don't go back to shampoo.

Shop the Essential

The Complete

Everything in your Essential, plus the scrubber that changes everything. Built for deep cleaning, gentle exfoliation, and a scalp massage that leaves you calmer with every wash.

Shop the Complete

The Complete

Everything in the Essential, plus the scrubber that changes it all. Deep clean, gentle exfoliation, and a scalp massage that calms with every wash.

Shop the Complete

The Complete

Everything in your Essential, plus the scrubber that changes everything. Built for deep cleaning, gentle exfoliation, and a scalp massage that leaves you calmer with every wash.

Shop the Complete

The Essential Duo

For guys who already know. You've felt it, and shampoo isn't an option anymore. Two bottles means you're never caught without it.

Shop the Essential Duo

The Essential Duo

You already know that shampoo is no longer an option, and two bottles means you're never caught without it.

Shop the Essential Duo

The Essential Duo

For guys who already know. You've felt it, and shampoo isn't an option anymore. Two bottles means you're never caught without it.

Shop the Essential Duo

The Complete Duo

Your full routine, doubled. Two bottles and your scrubber, so you're stocked, set, and done thinking about your hair for months.

Shop the Complete Duo

The Complete Duo

Your full routine, doubled. Two bottles, one scrubber, months of not thinking about your hair.

Shop the Complete Duo

The Complete Duo

Your full routine, doubled. Two bottles and your scrubber, so you're stocked, set, and done thinking about your hair for months.

Shop the Complete Duo

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*All statistics, percentages, and testimonials referenced on this page are based on a 30-day independent consumer perception study of 50 men (ages 20–39), conducted by a third-party research firm. Results are self-reported by study participants and reflect individual experience. Individual results may vary.


**Dermatologist tested via a Human Repeat Insult Patch Test (HRIPT); 0 of 53 subjects showed evidence of irritation or sensitization.